Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Just two and a half minutes into the game Friday evening, Haliburton swung the ball to Andrew Nembhard who passed it back quickly and Haliburton pulled up from just inside the Pacers' logo. It was a ...

In a collab that screams “hold my beer,” celeb-loved boot brand Timberland has joined forces with Pabst Blue Ribbon (yes, ...

MA Textile Design at Chelsea College of Arts is underpinned by sustainable and responsible approaches to design. This course is undergoing re-approval. This is the process by which we ensure the ...

On Watch The Throne ’s “New Day” Jay-Z famously rapped about his fear of becoming an absent dad to a future son: “If the day ...

The University of Sioux Falls Athletics department announced the launch of its new logo on Tuesday. Mongoose Sports from Erie ...

Symbolic logos tend to be abstract in design and can work well internationally (example: Nike's swoosh). Combination logos are any mixture of the other three types. An example of this is FedEx ...

PUMA has officially unveiled the new logo for its collab with NBA player Tyrese Haliburton. In a provocative clapback to ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

Like an abstract painting splattered on a canvas, the skill of golf course design is easy to dismiss. A tee box, a green, a fairway and some bunkers in between. The whole time you think ...

The slick chrome emblem was an instant hit with fans who praised the clever yet classy design. As with all sports logos, design is crucial to a fan base. Whether it's a whole team or an individual ...

I also seriously dig the embossed Timberland logo near the heel of the sneaker ... Despite a super-comfortable design overall, I was somewhat surprised when I pulled the insole and found it ...