Microwaving your coffee changes it, and other lessons learned (while sipping espresso) in MIT’s coffee class
Professor Jeffrey Grossman is on a mission to get students to think critically about materials they interact with every day.
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At Starbucks, Ceramic Mugs and Handwritten Notes
Starbucks is out to change the perception of itself and a world accustomed to grab-and-go culture. How? Ceramic mugs, handwritten notes and condiment bars. Company CEO Brian Niccol talked about the ...
Starbucks’ new boss is banking on ‘mug hugs’ to get customers to hang around longer
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
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CAFFEINE & KINDNESS: Veramendi students decorate coffee sleeves with encouraging messages for New Braunfels Starbucks customers
Veramendi Elementary students decorated coffee sleeves with glitter, paint and encouraging messages of hope, kindness and ...
Names on cups, free refills and a condiment bar. What to know about Starbucks' new initiatives
Starbucks rolls out new initiatives in order to bring forth a sense of community, and one of these initiatives is returning ...