New research from Fospha, the full-funnel marketing measurement platform, finally shows how to quantify the "halo effect" – the previously hidden impact of direct-to-consumer (DTC) advertising on ...

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised ads and content, ad and content measurement, audience ...

What I'm less convinced about is whether BuzzFeed is going to be the one to fix it. We're told that BuzzFeed Island is "built ...

Executives at Meta stand to get bigger bonuses this year.

Social media giants Meta and X approved ads targeting users in Germany with violent anti-Muslim and anti-Jew hate speech in ...

On The Vergecast: What’s next for Meta and Sonos, two companies that look a lot different than a few years ago. On The Vergecast: What’s next for Meta and Sonos, two companies that look a lot ...

Forward-looking: Meta is reportedly planning major investments in AI-powered humanoid robots. The company is said to be in the initial stages of developing futuristic bots that can perform ...

The announcement follows Meta news last month that it's going to end its third-party fact-checking program and is instead ...

But if you want to check in on its flagship product, Horizon Worlds, you will quickly understand why this division of the company has lost nearly $70 billion over the last few years. The following is ...

Facebook kickstarted the modern social media age in the early 2000s. But its parent company Meta’s ambitions to expand over ...

Meta announced its annual Connect developer conference is returning this year on September 17th-18th. While it’s probably ...