What role does visual identity play in brand recognition? We asked 11 branding experts and business leaders how they incorporate visual branding elements into their personal brand strategies. Here is ...

Yet the typical marketing plan has become so complex, creating and preserving efficiency can often seem impossible. Consider ...

The free marketing budget templates below will help you create one so you can categorize expenses, plan ahead, and allocate resources without blowing your budget. TechRepublic is able to offer our ...

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Some 64% of B2B marketers say they plan to take a more B2C approach ... conducted by Madison Logic and Harris Poll of 300 marketing decision-makers (director level or higher) in the United States. An ...

February is almost over, and Q2 is right around the corner. Set yourself up for future success by performing a marketing checkup — a review of your company’s marketing strategies and how they ...

If you’re ready to up your email marketing strategy and get a grip on email marketing metrics, my roundup of the best software will help you on your way. I have tested 13 of the best email ...

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Making money while you sleep sounds too good to be true, but the right passive income strategy can turn that dream into ...

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A strong marketing plan isn't just about posting on social media or running an ad campaign – it's about leveraging multiple ...