Charlotte Hornets star LaMelo Ball and his sneaker sponsor, Puma, are set to release the greatest sneakers of all time.

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

The creative director strolled down memory lane with his creative partner and founder of Bape at his Paris show ...

Leaning fully into the Pharrell-inspired photo, Dillane captioned the post “SuperSoft,” a riff on Williams’ Louis Vuitton ...

Nike is one of the most iconic brands in the world, known for its innovation, design, and emotional connection with consumers. In Mexico, the Nike sneaker and sportswear market is no exception, and ...

PUMA has masterfully achieved this with the label’s latest red-hot sneaker, the Speedcat. Inspired by the fast-paced world of ...

Research shows that sneakers are set to dominate the fashion scene in 2025, with the spring-summer runways and the vibrant ...

To bling, or not to bling is the eternal question at Dolce & Gabbana — and the designing duo had it both ways Saturday during ...

The PUMA All-Pro NITRO SQD, a recent silhouette from the popular shoe brand, has received a vivid blue color treatment.

Puma’s new collaboration with French designer Louis-Gabriel Nouchi finally has a release date. First seen at the designer’s ...