As experts in swim design and fit, Li & Fung will channel the beloved LOFT spirit into a new line of women’s swimwear distinguished ... focuses on supporting and flattering a range of body ...

The 2025 Sports Illustrated Swimsuit issue will no doubt be one of the best yet, as we’ve recently had the pleasure of ...

Li & Fung has announced an exclusive category licensing agreement with Loft to expand the latter’s offerings within the high-growth swimwear category. The company said in a release, Li & Fung will ...

The calf-length, flared hem design provides a flattering silhouette ... These floor-length suits give off a majestic and elegant look. It's perfect for big fat family gatherings like weddings ...

Femininity ideals are closely connected to parts of women’s bodies linked to reproduction, such as breasts or uteruses.

With that in mind, I reached out to a number of women with admirable tastes ... The lines of the silhouette just feel right, from the flattering seam across the shoulders to the curved hem ...

Beware of microblading – there are too many women ... fat liner that’s like a kid’s colouring pencil – easy to use and doesn’t smudge or bleed. I buy it in brown, as it’s more ...

And it's not just women who have great things to say about ... I always struggle with bodysuits revealing that roll of fat created by the bra and this top concealed it very well!

Brand founder Rosie Cook is on a mission to create swimwear that is both functional and flattering, consciously made in small batches in her London workshops and which is photographed on real women.

That day ‘my being’ was described by a phrase of two condescending words"saawli” (dusky) and “sohni koini”(sweet regardless).