Discover a complete guide to CRM analytics, including types, benefits, key metrics, and software features that can help grow ...

Jasper is using AI to create personalized marketing content to target companies that might be interested in its products.

Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.

This blog tells you everything you need to know about account-based marketing (ABM): the three types; how they work; and when ...

Meet the man behind Mattel's marketing blitz that ensured the Barbie film was the main topic of cultural conversation in 2023 ...

Recognize time lags between marketing efforts and sales outcomes and adjust your strategies accordingly to maintain alignment ...

This shift toward visual data is why diagramming software has become essential, and Microsoft Visio stands out as a top choice for creating precise and customizable visuals, and it's only $17.97 for a ...

Door-to-door sales agents targeted the elderly with promises of energy savings, rebates, tax credits that proved illusory, an ...

By implementing these strategies, we can streamline our communication and enhance our customer interactions, ultimately leading to a more successful business. In today’s competitive landscape, ...

As you prepare your business for 2025, commit to understanding both your business goals and your audience’s expectations.

Marketing should be positioned as a strategic driver of growth and long-term value. How do you make that happen?

Communicating your narrative effectively can forge a strong connection with the community and differentiate your brand from ...