As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

For Ram Trucks' 2025 Super Bowl ad, moive star Glen Powell has been roped in to jazz up some old-fashioned fairy tales.

Here is everything you need to know about the Super Bowl TV schedule, including how to watch events throughout the weekend.

The CBS special will be interactive - viewers will vote live to crown the funniest Super Bowl commercial of all time.

Puppies and people don't need to compete. Even though the 2025 Puppy Bowl and Super Bowl LIX air on the same day, Feb. 9, ...