Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly ...

At launch, available endpoints include reporting, audiences, and conversions, with campaign management and creative APIs ...

SMM Panels are powerful tools that speed up and simplify the administration and boosting of your social media presence; chances are, you have heard of them.With hundreds of panels existing, there is ...

In the U.S, a sweeping new AI Action Plan is creating a developer-friendly environment that is rolling back federal ...

A SaaS app development team typically includes a product owner, UI/UX designers, frontend and backend developers, DevOps engineers, and QA testers (depending on the scope, it might be enough to have ...

Returns On Investment Is The Key Issue. By Ashok Nilakantan Ayers NEW YORK: The world's most valuable technology companies are engaged in a spending spree unlike anything seen since the space race.

Meta-owned chat app WhatsApp changed its business API policy this week to ban general-purpose chatbots from its platform. The move will likely affect WhatsApp-based assistants of companies like OpenAI ...

Instagram helps businesses boost brand visibility, engage with followers, drive sales through visual content and reach ...

As ad blockers and privacy laws disrupt client-side tracking, marketers are shifting to server-side methods for cleaner, more reliable analytics. The post Why server-side tracking is making a comeback ...

A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and ...