IBM has announced a multi-year partnership with Scuderia Ferrari HP, making it the official Fan Engagement and Data Analytics ...

IBM and Scuderia Ferrari HP will conceive, develop, and deliver world-class digital experiences to bring racing enthusiasts closer than ever to the racing team. IBM and Scuderia Ferrari HP will ...

Launched in 2019, the Iveco S-Way is available with diesel, natural gas and electric powertrains in rigid or artic configurations. Alongside its current offering, Iveco is exploring hydrogen fuel cell ...

Participants can compete for multi-million dollar prizes, including the grand prize of a Ferrari SF90 Stradale. MEXC's ...

The partnership aims to use IBM expertise and tools across Ferrari’s digital and on-track fan experiences and engagement.

Technology giant IBM signs on as the Italian motorsport outfit's fan engagement and data analytics partner from 2025.

Sauber signed former Ferrari Head of Race Strategy and Sporting Director Inaki Rueda where he will be once again working as the sporting director. He worked with the Scuderia for close to a decade ...

Rueda's distinguished career includes roles at Jordan Grand Prix, Renault, and the Lotus F1 team before his significant tenure at Scuderia Ferrari. Rueda held the position of Chief Strategist at ...

The new watch plays into the Carrera’s long history in motorsports by honoring the legacy of Senna, who tragically died on ...

Senna famously wore the digital TAG Heuer Senna S/EL Link Chronograph S25.706C, which will be featured in the Netflix show.