Your content may appear in AI Overviews – without traffic to show for it. Learn how to adapt your SEO for zero-click search.

Jenny Abouobaia is the Earned Media Manager at SEO Sherpa—the world’s first agency specializing in Search Everywhere ...

Vanity metrics, like reach, engagement and traffic, are nice to have. But they ultimately don’t tell the full story.

SEO has become more dynamic and competitive than ever in 2025. With Google’s AI-driven updates, Core Web Vitals, mobile-first indexing, and voice search optimization, businesses must use the right SEO ...

You've crafted compelling content, updated your Google My Business profile, and even acquired some backlinks, yet your ...

Text-based AI tools accounted for over half of the 101 billion visits, followed by creative, educational, and productivity ...

In this article, we will explore how a trustworthy SEO company approaches SEO audits and the numerous benefits they provide through this process. From technical evaluations to competitor benchmarking, ...

B2B tech companies face increasing pressure to grow consistently and stand out in crowded markets. Traditional marketing and sales tactics are no longer sufficient. Growth requires a strategic mix of ...

Small businesses in Canada can benefit from using SEO tools such as SEMrush, Serpstat, Ahrefs, Moz, and Google Analytics. These tools can help small businesses analyze their website’s traffic ...

With Google's AI Overviews and 'AI Mode' set to transform the search landscape, publishers and agencies are grappling with declining click-through rates and the need to adapt their SEO strategies.