The 30-second spot captures drivers’ genuine experiences of the dangers of the road, from swerving passenger cars to fleeing ...

A pupil at St Giles CofE Academy has been named the winner in a competition to encourage Pontefract drivers to take care ...

The North East’s pioneering role in advanced wireless innovation took centre stage at the 5G Innovation Regions (5GIR) ...

The creative use of body art as messaging allowed Ecovia to break through a space crowded with more traditional road safety ads. It got people engaging online in a meaningful way. The campaign showed ...

For anyone in advertising, design or company building, the Super Bowl has always been a great symbol of creative ambition. Despite ongoing debates about the relevance of traditional advertising ...

TikTok creates two advertising formats—one for car makers such as Mercedes-Benz and Peugeot and another for dealerships.

Another week, another brand safety and ad fraud avalanche. It is hard to keep up with the continual revelations about well-known brands being caught up in situations and environments they ...

Road safety ads are still fairly hard-hitting but don’t compare to Fleetwood Mac’s ‘Man of the World’ which soundtracked the downfall of a man from Sunday League goal-scorer to culpable ...

Two people have been appointed to new roles to improve road safety and increase cycling and walking across the West Midlands region. They will work with a new transport task force being set up ...

Residents will use a pop-up zebra crossing as part of a road safety campaign in their village. People in Tutshill, in the Forest of Dean, Gloucestershire, have voiced concerns about speeding and a ...

Are you a print subscriber? Activate your account. 6 hours 23 min ago By Ad Age Staff - 7 hours 23 min ago By Tim Nudd - 7 hours 23 min ago By Tim Nudd - 1 day 21 hours ago By Amir Farhang - 1 day ...