Affiliate programs are worth over $13 billion and growing fast. Learn how to set up an affiliate program for your store, step ...

Digital marketing isn’t just a buzzword; it’s a genuine revenue driver. Did you know that businesses using digital marketing ...

According to Scottish Tourism Economic Impact Model (Steam) data for 2023, Glasgow welcomed 3.91 million overnight visitors, contributing £2.35 billion to the city’s economy. Across that year, the ...

In the rapid hunt of modern-day digital survival, Instagram proved to be one of the powerhouses through which every business ...

AI is dominating the conversation in nearly every industry, and insurance marketing is no exception. McClinton highlighted AI ...

or they sound like “marketing speak.” So, what do you do? The most successful positioning statements include a promise that’s ...

After declining in popularity for a time, QR codes are back, offering a seamless bridge between physical and digital ...

How can valuable customer feedback revolutionize your advertising strategies? In this Q&A blog post, insights from a CEO and a Digital Marketing Manager reveal ... They wanted real examples and clear ...

Effective keyword targeting starts with search intent. Explore funnel-based insights and examples to boost your paid search ...

Learn how to promote your business in 25 ways and drive more sales, complete with examples and resources to get started ...

Use post-campaign data to improve future marketing efforts by ensuring complete analysis, eliminating biases and implementing feedback loops.

"Focus means saying no to 100 good ideas and saying yes to the great ones." Hyatt’s Tammy Ng shares how lessons from Steve ...