Gen AI is a new and fast-moving technology. That leads to persistent misconceptions about what it can do—and what it needs to ...
Because we’re constantly bombarded with messages, it’s harder than ever for business owners to cut through the clamor to ...
Yet the typical marketing plan has become so complex, creating and preserving efficiency can often seem impossible. Consider ...
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Dallas-based Chili's is booming because of marketingChili's is one of the hottest restaurants in America. Why it matters: The Dallas-founded casual dining restaurant is booming ...
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Want to really understand marketing ops? Talk to this guySpend a few minutes with Mike Rizzo, the leader of the marketing operations band, to better understand the world of MOps. The ...
Coca-Cola is attempting to capitalise on Pakistan hosting its biggest cricket event in nearly 30 years, and steal the ...
FRIDAY, Feb. 21, 2025 (HealthDay News) -- New York Attorney General Letitia James filed a major lawsuit yesterday, accusing 13 e-cigarette companies of illegally selling flavored vapes and targeting ...
Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super ...
Our latest survey of 300 director-level and higher marketing leaders reveals a striking insight: 94% feel prepared to optimize for AI search, with 42% considering themselves “very prepared. “As the ...
AI startup Hightouch has raised $80 million on a $1.2 billion valuation for marketing tools powered by machine learning and ...
Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...
LinkedIn's new Conversions API and Revenue Attribution Report can help give marketers deeper insights and improved attribution accuracy.
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