Charlotte Hornets star LaMelo Ball and his sneaker sponsor, Puma, are set to release the greatest sneakers of all time.

We’re not even a month into 2025 and there are already plenty of sneaker drops to get ready for. Between official reveals, ...

When it comes to his quest to put all bodies on an equal footing, Nouchi isn’t one to go down without a fight.

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

The creative director strolled down memory lane with his creative partner and founder of Bape at his Paris show ...

And Robert Pattinson isn't the only recent Salomon convert. Last October, Timothée Chalamet was spotted in some all-black XA Pro 3D V9s while filming Marty Supreme. Bradley Cooper, who's normally a ...

Leaning fully into the Pharrell-inspired photo, Dillane captioned the post “SuperSoft,” a riff on Williams’ Louis Vuitton ...

Nike is one of the most iconic brands in the world, known for its innovation, design, and emotional connection with consumers. In Mexico, the Nike sneaker and sportswear market is no exception, and ...

PUMA has masterfully achieved this with the label’s latest red-hot sneaker, the Speedcat. Inspired by the fast-paced world of ...

Jacques Audiard’s musical film Emilia Pérez swept the 30th edition of France’s Lumière Awards on Monday evening, winning Best ...

Research shows that sneakers are set to dominate the fashion scene in 2025, with the spring-summer runways and the vibrant ...