Red Bull's F1 Academy car has a bespoke look for the Canadian Grand Prix weekend, which reflects the all-female series' aims ...

Kirsten McCrea doesn't mind being the only woman in the room, but it does get old sometimes. That's why the opportunity to ...

The classic sportswear brand with a legacy in F1 will provide team apparel kits for the new entity in the sport since 2016 ...

The forthcoming Cadillac Formula 1 team has forged a sponsorship deal with American clothing giants Tommy Hilfiger, becoming ...

Cadillac have announced their first major signing ahead of their Formula 1 entry in 2026, as anticipation continues to build ...

F1 Academy star Alisha Palmowski will boast the first-ever bespoke livery in series history at the Canadian Grand Prix.

Marina Storti, CEO of WTA Ventures, the commercial arm of the WTA, laid out her plans for the future of women’s tennis during ...

With the return of ADWEEK's Most Powerful Women in Sports honors, this year's judges grappled with the evolving definition of ...

Nightwish endured line-up changes and self-doubt to swing for the fences with 2015’s Endless Forms Most Beautiful ...

Cadillac has announced a huge deal ahead of their 2026 Formula 1 debut, as they continue to put their historic team together.