(Click charts to enlarge.) Moreover, the FMCG sector on the whole accounts for 40% to 50% of all advertising global expenditures annually. For example, the advertising expenditures of only these ...

Fast-Moving Consumer Goods (FMCG) are products that are sold quickly, and at relatively low cost. Examples include non-durable goods such as packaged foods, beverages, toiletries, over-the-counter ...

Examples include non-durable goods such as packaged foods, beverages, toiletries, over-the-counter drugs, and other consumables.Many fast moving consumer goods have a short shelf life, either as a ...

This isn’t to say the UK market lacks FMCG innovation; it’s just that it doesn’t come from established brands. Take, for example, the Great Taste Awards, brimming with small players who ...

ETRetail in association with Maersk brings you the first-of-its-kind FMCG supply chain event titled ‘Shaping FMCG Supply Chains For The Future: A Leadership Conclave’. This forum aims to bring ...