From billboards in Free Fire to branded character skins in BGMI (Battlegrounds Mobile India), in-game advertising is now a ...

We are launching a playbook for Indian businesses looking to expand their business internationally. ‘Grow Your Exports: A ...

The commercial shows how the Paytm voicenote, which is heard after every successful payment, gets a Center Fruit twisṭ̣ ...

When ad tech veteran Tristan Cameron, formerly of LiveRamp and Inuvo, joined furniture brand James & James as CMO in January, ...

The directives were issued during a high-level meeting in New Delhi chaired by Union Minister Pralhad Joshi, where the ...

On the second day of bidding, i.e. May 28, Blue Water Logistics' initial public offering continued to receive good response ...

Vipul comes with close to two decades of core consumer marketing experience, having worked across five different industries: ...

His willingness to forfeit rather than compromise the app’s original ad-free vision supports the FTC’s claim that the acquisition undermined WhatsApp’s user-focused business model and ...