The Kantar and GroupM study highlights a nearly 60 per cent growth in the average FMCG basket size for rural consumers, ...

Visakhapatnam: The new education policy (NEP) is set to transform the educational landscape of India, focusing on aligning the youth ... Adma Paul Patteti from MANUU's Satellite Campus in Bihar echoed ...

Maharashtra (41 per cent), and Odisha (26 per cent) showing moderate growth in the FMCG basket despite lower financial worries.

Shashi Sinha, CEO, IPG Mediabrands India, engaged in an insightful chat with e4m Editor Tasmayee Laha Roy on a balanced media ...

Called the Rural Barometer Report, the study looks at consumption patterns and economic behaviour of rural Indians across 20 different states.

Mumbai: WPP’s media investment group, GroupM, and Kantar, a global marketing data and analytics company, have released the ...

The report identifies a clear divide between rural consumers who rely solely on agricultural income, which accounts for 19% ...

Kantar & GroupM Rural Barometer Report 2024 also highlights a 60% rise in the average FMCG basket size among rural consumers ...

Prashant Kishor, Jan Suraaj Party Chief, criticized Bihar's Chief Minister Nitish Kumar and the BJP for the state's poor ...

When city and mofussil recently joined hands in ‘reclaiming the night’, they were re-calibrating bonds of synergy whose ...

Simaria, a SC-reserved constituency in Jharkhand, has gone without ministerial representation for over 34 years. Despite its ...