For a short time, politics was fair game in marketing. That trend is fading.

With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed.

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the Super Bowl's best commercial. The beer brand brought back the beloved horses ...

The four-time Emmy winner also joined the cast and EP of Shondaland’s new Netflix series 'The Residence' for a lively preview ...

USA Today created Ad Meter in 1989 to gauge consumers’ opinions about television’s most expensive commercials, and the ...

Here are the top 10 Super Bowl 59 commercials, according to USA TODAY Ad Meter panelists.

Telehealth company Hims & Hers is pushing the boundaries of drug compounding and testing the limits of regulators.