Adobe Firefly is a deceptively powerful AI playground to generate images, videos, and more. Here’s how to make the most of it ...

Adobe is positioned to benefit from AI, leveraging Firefly and seamless integration to strengthen its creative software moat. Click here to read my analysis.

Discover why Adobe's AI innovation, strong financials, and undervaluation make it a top pick for investors. Click here to ...

At Adobe’s annual MAX conference, the company also teased a ChatGPT integration and a new AI assistant in Photoshop.

Adobe says its design platform’s AI chatbot can interpret vague prompts to pull off multi-step requests. is a news writer focused on creative industries, computing, and internet culture. Jess started ...

Adobe's Prompt to Edit feature uses your text to suggest edits to its AI image generator, Firefly, which is also adding speech and audio. Photoshop is adding a new "harmonize" blending tool while ...

Adobe Max 2025 went all-in on AI, introducing a number of new features meant to make editing accessible for beginners, and easier for pros.

The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn’t considering it. The additions of Humann logos on ...

Adobe is giving filmmakers new generative AI audio tools that can quickly add thematically appropriate backing tracks and narration to videos. Generate Soundtrack and Generate Speech are being ...

Adobe is introducing chatbot-like conversational editing to its content editing programs. The new AI assistants in Photoshop and Express will have an emphasis on "conversational, agentic" experiences ...