Sainsbury's is switching back to Fairtrade certification for black tea ... s' own-label range. The move will see the return of the Fairtrade logo onto packaging for products like its Red Label ...

This is the story of how Brooke Bond Red Label tea, fondly known as the "teacup of the nation" due to its popularity, fought back after losing its market leadership to Tata Tea Premium (TTP). Red ...

The retailer was also rapped by the ASA in 2018 over how it displayed Red Label tea online, which the ad watchdog said could “confuse” customers into thinking they were buying Fairtrade accredited tea ...