Wichita State athletic director Jim Schaus listened. WSU’s athletic department will not use the revised wheat logo it released last week, Schaus said in a news release Monday night. The logo ...

WICHITA, Kan. (KSNW) — Wichita State’s name, image and likeness collective has been rebranded to the Wheat Shock Collective and has a new manager. A news release from the collective says ...

“We’re excited to see Wichita State student-athletes benefit from the additional support that Wheat Shock Collective will provide,” WSU athletic director Kevin Saal said in a statement.