The introduction of the “mod” look, which emphasized slim, straight lines, began to alter the standard women’s clothing sizes. The trend favored a more androgynous silhouette, which was a ...

Two-thirds of women were pear-shaped, and most too big for what has long been considered the standard clothing size. This is a US size 8, and has been defined by the clothing industry as a 35-inch ...

In the 1910s, “stout women” made up about 12.7 percent of the US population ... old retail industry norm of dividing clothing by size. Universal Standard, by contrast, has distinguished ...

Setting the bar for fashion stores around the globe, one US fashion chain has made history by becoming the most size-inclusive clothing line ever. Universal Standard has announced that all ...

beautifully made for everyday living for all of us, as we are," said Waldman. Inside the store, you'll find Universal Standard label clothes sizes six to 32, but their special collection called ...

Her work has previously appeared in POPSUGAR, Us Weekly and Entertainment ... and the total lack of standard sizing. Industry standards for clothing sizes are voluntary, said Forbes.

Universal Standard ... us forward, as women first before we are a size," adds Brooks. "I was like, Yes, this is a brand that I want to be a part of. Now, it’s crazy to finally have clothes ...