The college this week unveiled a logo featuring the stout and imposing three-horned dinosaur, according to a news release. Colored in the school’s trademark teal, the Tri-C Triceratops stands as ...

Update 6/6/22: Buick has officially revealed its new tri-shield logo, which will start adorning models in 2023. With a new horizontal alignment and removal of the circular outer ring, it's the ...

clean approach to its already simple grey-and-blue "GM" badge design. According to a recent trademark filing, the redesign wave at GM has now hit Buick, which might soon be receiving a new logo.

A designer's mistake led to Buick changing up its most visible marker. Buick has a new version of its tri-shield logo, and it marks the badge's first redesign since 1990. It first appeared on an ...

It would be the first redesign for the logo in at least a decade. Buick's tri-shield logo came along more than a half-century ago. Buick has been repositioning itself to attract younger ...