Jerry Seinfeld spent two years writing a joke about Pop Tarts, so it’s only fitting that he’s turned it into a movie. Unfrosted: The Pop Tart Story comes to Netflix in May and outlines the ...

The real story of the invention of Pop-Tarts is very compelling, but you won’t get to hear in Unfrosted, the new Jerry Seinfeld-directed movie that began streaming on Netflix today. This absurd ...

“Who can make the Pop-Tart is the same as who can land on the moon first.” Seinfeld, who co–wrote the film with his “Bee Movie” and “Seinfeld” collaborators Spike Feresten, Barry ...

It seems Pop Tarts have been on Jerry Seinfeld’s mind for decades. He humorously claims “the back of (his) head blew right off” when the toaster snack was invented in the 60s. Now, a movie ...

Tony the Tiger is in the movie … There could be some serious legal explosions. But if I were to be hauled into court on Pop-Tart charges, that would make my life.” ...

“Unfrosted,” the first movie directed by Jerry Seinfeld (who also stars in it), is an agreeably flaked-out piece of surrealist vaudeville. It’s a comedy about the creation of the Pop ...

In theory, these guys could come pitch Kellogg’s the Pop-Tart.’ And we went, ‘Oh, my God, can we do that? Is that too meta — a fictional movie, but a real TV series?'” Feresten explains ...

Set in 1963, the movie, out May 3 on Netflix, is the comedian’s feature directorial debut. Seinfeld also plays Pop-Tart inventor Bob Cabana (fictional) as he assembles, on Kellogg’s behalf ...