Forbes contributors publish independent expert analyses and insights. I write about how to drive more value with data and analytics. In the past, I’ve compared the analytics process to a marathon. Now ...

2026 will be a pivotal year, requiring brand executives and thought leaders to look beyond the surface and mere algorithmic data to effectively craft narratives that resonate with clients and ...

Forbes contributors publish independent expert analyses and insights. I write about how to drive more value with data and analytics. Data storytelling and change often go hand-in-hand. When you ...