“We stitch your name on it for free,” the man said, just one more service of Simpson Racing Products, founded by safety guru Bill Simpson, who died Monday at age 79, following a strok ...

Simpson Racing Products Nomex, as Simpson learned, wouldn’t offer a truly fireproof solution. But the fabric’s properties bought drivers crucial seconds of protection, often enough to climb ...

‘Saved more lives than anyone knows’ As the founder of Simpson Performance Products, Simpson was very impactful and controversial figure in racing. “He was the industry leader for a long time in terms ...

He began as a drag racer and moved on to open-wheel racing, finishing 13 th in the 1974 Indianapolis 500. After ending his career as a driver, he focused on Simpson Performance Products, which he ...

But one incident attributed to his products initially tarnished his name. After Dale Earnhardt’s fatal crash at Daytona in 2001, NASCAR blamed a faulty seat belt made by Simpson for the racing ...

Simpson Performance Products developed helmets, gloves, seat belts and in 1967 introduced the heat-resistant fabric Nomex to racing with a firesuit Simpson brought to Indianapolis Motor Speedway ...

During BRS’s ownership, Simpson invested in its direct-to-consumer channel and pursued an acquisition strategy resulting in the expansion of its core racing products and the successful entry ...