But the reason Pure White SW 7005 is such a popular choice is because, despite its name it's not a true white, it's ever so slightly warmer. As Sue Wadden, Director of Color Marketing for ...

Sherwin-Williams just ... as well as a joyful color that’s both historical and relevant,” Wadden says. “The brilliantly bright light reflectance value (90) of White Snow SW 9541 is beautiful ...

Rich browns have been some of the most popular shades of the season ... This brilliantly bright white is from Sherwin-Williams' Designer Color Collection. It is a neutral that they say "is ...

Terri Williams is a journalist covering housing trends. “Naturally Refined” is the HGTV Home by Sherwin-Williams ... by light and bright colors.” Stucco has a white base with warm undertones ...

CLEVELAND, Ohio – Celebrating its 15th anniversary of announcing a Color of the Year, Sherwin-Williams has created its first ever ... top designer picks and what the company says are the colors that ...

JA: If you’re looking to differentiate your building’s appearance, applying a special-effects coating can offer a great ...

For the first time in 15 years, Sherwin-Williams is opting out of its color of the year selection. Instead, the paint brand ...