Here's a marketing tip for companies on a tight budget: be provocative. That's the strategy Zillow used in its early days in ...

At the company, the dramatic shift is known as “Zillow 2.0,” and CEO Rich Barton has laid out a bold vision, painting this moment as a “new frontier in real estate.” He wants Zillow’s ...

Zillow founder Rich Barton is a billionaire after strong results from a risky new home buying strategy sent shares up 17% on Thursday—almost a year to the day since he returned as CEO.

E very night for five months before the launch of Zillow’s website in February 2006, employees gathered their Dell desktops on Ping-Pong tables, connected them to harness their combined ...

Zillow CEO Rich Barton has made a career of disrupting closed-off industries on the internet. First, he undermined airlines' and travel agents' control of the travel industry by launching Expedia ...

As CEO of Expedia in 1999, Rich Barton missed out on the ... co-founder Lloyd Frink and other members of the Zillow team “was a good moment,” Barton said. But the 44-year-old executive ...

With a sixth consecutive quarterly loss in the books, Zillow is swapping out its CEO. Rich Barton is stepping down as chief executive and being replaced by Zillow’s chief operating officer ...

CEO Spencer Rascoff is handing the reins to Executive Chairman Rich Barton, who co-founded the company in 2005. Zillow, whose shares are down 46 percent since June, announced the move along with a ...

At the company, the dramatic shift is known as “Zillow 2.0,” and CEO Rich Barton has laid out a bold vision, painting this moment as a “new frontier in real estate.” He wants Zillow’s ...