A Microsoft sales and marketing restructuring should bolster the channel's ability to target specific industries with hot emerging technologies including artificial intelligence, solution ...

Chris Capossela has been leading worldwide marketing for Microsoft across both the consumer ... of the overall leadership team - engineering, sales, finance, legal - and the financial performance ...

Salesforce has chosen Microsoft Azure as its public cloud provider for its Salesforce Marketing Cloud and announced a new integration to connect the Salesforce Sales and Service Clouds with ...

Microsoft's Copilot Studio will soon support creating autonomous agents if you're part of the company's public preview.

“Think of agents as the new apps for an AI-powered world,” wrote Jared Spataro, chief marketing ... sales and service. Salesforce CEO Marc Benioff has been pointed in his criticism of ...

Salesforce and Oracle’s battle has been going on somewhat longer. Once Salesforce had beaten off Siebel and become a CRM leader, Microsoft really began to take its counter-marketing against the ...

Of the ten autonomous agents, Microsoft has revealed a sales qualification agent ... said they will ignore suspected AI-generated marketing emails, while 51% are less likely to recommend brands ...

extending their sales and services, marketing organizations, and developing customer relationships," Benioff told BI. "Microsoft has been having a hard time really responding with customers who ...

Internally, Microsoft is also using these AI agents to enhance productivity. The company's sales teams have increased revenue by 9.4 per cent, while marketing teams have raised conversion rates by ...