RICHMOND, Va. -- Goodbye, Marlboro Lights. Hello, Marlboro Gold Pack. "Light" cigarettes are going up in smoke by the end of June, but their names and packaging are getting a colorful makeover.

The ban took effect June 22. Unless one reads the label closely, however, the new Marlboro Gold pack looks almost exactly the same as the older pack. This is the second brouhaha Altria has had ...

will be renamed Marlboro Gold, according to a flier the company recently sent to distributors. Likewise, Marlboro Ultra Lights will change into Marlboro Silver. And anticipating the new rules ...

The notes also say “In the future, ask for Marlboro in the gold pack.” The F.D.A. said it was opening an investigation into the marketing of the cigarettes, which are the nation’s best ...

Philip Morris is extending its iconic Marlboro Gold cigarette brand into the fast-growing roll-your-own market. Marlboro Gold Original rolling tobacco is available to order now and will be delivered ...