The beauty giant announced on Jan. 3 that the brand will be releasing the world’s first handheld lipstick applicator designed for people with limited hand and arm mobility. L’Oréal-owned ...

The makeup giant L'Oréal announced a handheld, computerized lipstick applicator. The device is designed to help people with limited hand and arm mobility. A L'Oréal exec told Insider the company ...

For CES 2023, the company is announcing two makeup gadgets: Brow Magic, which uses AR to create and draw your perfect brow, and Hapta, an accessible lipstick applicator prototype. Brow Magic was ...

French cosmetics giant L’Oreal unveiled a new handheld makeup applicator called HAPTA at this year’s the Consumer Electronics Show (or CES) in Las Vegas, that aims to assist people with ...

computerized makeup applicator called HAPTA. HAPTA will be piloted through L’Oréal brand Lancôme this year, beginning with a lipstick applicator and expanding application options in the future.

French cosmetics giant L'Oreal unveiled a new handheld makeup applicator called HAPTA at this year's the Consumer Electronics Show (or CES) in Las Vegas, that aims to assist people with limited ...

The first product from L'Oreal is the HAPTA makeup applicator. It's developed in collaboration with Verily Life Sciences, which created the technology for Liftware, a line of robotic forks and ...