The new logo keeps the purple and the exclamation point, but it ditches any remnants of the company’s many previous marks. Instead, the Pentagram-designed identity is crisp and friendly ...

DC Comics chief Jim Lee debuted a new logo for ... design the company used from 1976 to 2005, replacing the logo first adopted in 2016. Starting in 1976, the comics publisher’s logo — which ...

A network is an invisible thing…how do we start making the invisible visible?” Verizon’s previous rebrand—led by Pentagram’s Michael Bierut in 2016—redrew the italic logo in the stoic ...

The rollout of the logo will start with the company's app and website, as well as a new Ankeny, Iowa store near Des Moines. It'll be a while until Sioux Falls will see the new branding though ...

one-time smartphone giant Nokia is changing its iconic logo. On Sunday, before the official start of Mobile World Congress Barcelona, the company unveiled a new brand identity, and it’s a ...

The new branding combines the current Adobe corporate mark (the triangular “A” logo) with the company’s Adobe Clean typeface (which is used in the software giant’s current logo ...

But that isn’t how people see Pepsi’s logo. So, the company decided to go with what people already think of when they think about Pepsi. “We couldn’t ignore that kind of insight ...

A very real legal drama over coffee is brewing on the set of a fictional TV show. In the lawsuit filed last month, Sheridan’s ranch argues that the logo for its Bosque Ranch Craft Coffee, named ...