Reinventing standing in line didn’t really click with me at first. Haven’t people been standing in lines for millennia? Is this really an opportunity to innovate? But my engineer pushed back.

"People were really going crazy trying to get these tickets." It was January 2024 and one of the coldest days of the year. The client had paid for her to stand in line from 6 a.m. until the box ...

Nobody likes standing in line when traveling (except, apparently, those people who stand around the gate before their boarding group has been called). Yet many of the worst lines are completely ...

Booking people to stand in line at hotspots nationwide has become a go-to trick for travelers, too. Need rush tickets for a Broadway show? Someone will line up for you. Trying to snag entry to a ...