The new logo is a pared-down ... As a brand, Jaguar has a storied history going back to 1935, when the first-ever Jaguar car ...

Notably, the "strikethrough" also appears in the new "leaper" logo, an evolution of the jaguar mascot that historically sprung forward as the hood ornament atop classic Jaguar cars. The new ...

Jaguar will introduce a completely new design language where new cars will look "as though they were carved from a single block," according to Managing Director Rawdon Glover. These new logos will ...

“Do you sell cars?” Musk replied in a post ... Although the company's name logo will look slightly different, Jaguar plans to keep its signature animal as it leaps into this new chapter.

This all caps off a generally rough period for the company. Global sales took a nosedive over the last two years, crashing ...

while at the back it’s used right across the rear of the car to disguise the rear lighting Jaguar’s new logo, called a device mark, sits in the middle of the strikethrough graphic on the front ...

The 30-second clip was accompanied by new logos and fonts for the embattled car company, a part of Tata Motors-owned group Jaguar Land Rover. The rebrand and video went viral online, drawing ...

Think about it—when was the last time you really thought about Jaguar at all before brightly dressed models milled around without a car in sight to the tagline "Copy Nothing"? See All 38 Photos ...

The rebrand spelled the end of the "leaper" Jaguar logo along with the whole tweed-lined, sniffy gentleman buyer profile while introducing weird pop-art ads with only models and no cars ...