Each has access to troves of data, but without clean, unified data and hypotheses, the information can appear chaotic or meaningless.

Programming C without variables is like, well, programming C without variables. They are so essential to the language that it doesn’t even require an analogy here. We can declare and use them as ...

Forbes contributors publish independent expert analyses and insights. I write about how to drive more value with data and analytics. Today, most business leaders would like to see data used ...

Microsoft, Alphabet, Meta, and Amazon are investing tens of billions in data centers. AI infrastructure is now a key driver ...

The amount of data generated daily is just mind-boggling. And as much as 90 percent of that data is defined as unstructured data. But what does that mean and what do you need to know about ...

Two weeks before the U.S. Federal Reserve's last meeting, with the federal government's data spigot closed, Atlanta Fed staff ...

Traditional marketing research often involves assessing the overall market for a good or service, surveying consumers about their likes and dislikes, and conducting focus groups to gauge consumer ...