Pokemon and Build-a-Bear partner up yet again to introduce a new baby Pokemon to the collection of adorable plush toys.

"Hello Kitty is a powerful source of comfort, nostalgia, and self-expression for her fans, and a partnership with ...

On Friday, the Build-A-Bear x Hello Kitty and Friends Workshop officially opened to the public at Westfield Century City ...

Build-A-Bear’s collection based on the Pokemon franchise is expanding once again, and it’s adding yet another fan favorite.

Build-A-Bear Workshop’s IP partnerships have always been one of its biggest differentiators, but now the retailer is bringing ...

RealTruck is teaming up with survival legend Bear Grylls for an epic new partnership as they roll into the first season of ...

Build-A-Bear Workshop is the latest brand to create new products inspired by the upcoming Cynthia Erivo and Ariana Grande-led ...

Build-A-Bear is returning capital to shareholders, excitement that continues to move the stock. Some of the company's management is selling shares right now, but it wasn't enough to put a damper ...

When I hear miles, I imagine my next trip, my next experience,” said Ed Poppe, VP of CRM, Loyalty and Performance Marketing at Build-A-Bear Workshop. “I think the best loyalty programs use ...

Shares of Build-A-Bear Workshop (NYSE: BBW) jumped 10.8% in October, according to data provided by S&P Global Market Intelligence. On one hand, this is a small-cap stock with low trading volume ...