Ada is a new series coming soon to the TED ed YouTube channel that uses animation to bring challenging ideas to young (and ...

Before you start working on your pitch, you need to do some research on your potential client. What is their industry, target market, goals, and message? What are their preferences, style, and tone?

I mean, just look at the Spider-Verse movies from Sony Animation! The movie has a look that feels hand-painted and really so unique to anything I’ve seen in a commercial animated movie in some time.

When you're passionate about animation, it's not just a job—it's an extension of your creative identity. But what happens when your personal artistic style doesn't mesh with the commercial ...

Additional initiatives from the commercial side is a good indicator of the demand for Russian animation content, Albina Mukhametzyanova, CEO of the Yarko animation company said. "Support for the ...

So, I’d like to take a moment to consider this potential ‘happy dilemma’ for animation, and discuss how it might affect commercial filmmaking in advertising, both in London and beyond. Audiences are ...

With gender equality being a primary concern in live-action production, Final Frontier EP Julieta Zajaczkowski asks if enough is being done in the commercial animation sector. I’m a Latin-American ...