part of CEO Brian Niccol's efforts to overhaul the coffee giant's image. The new uniform guidelines are designed to make the company's "iconic green apron" stand out more, and "create a sense of ...

The coffee chain’s iconic green aprons – which have been around since 1987 – are such a staple that the company often refers to its employees as “green-apron partners.” The stricter ...

Rich Polk/Getty Images Starbucks is the world's largest coffee shop chain ... was founded in Seattle in 1971 and the baristas' green aprons have been a part of the uniform since 1987.

The company said the dress code change will maintain the green apron's status as the symbol ... serving in-store coffee in ceramic mugs and having baristas write on cups with Sharpies.

The company said the dress code change will maintain the green apron's status as the symbol ... serving in-store coffee in ceramic mugs and having baristas write on cups with Sharpies.

The company said the dress code change will maintain the green apron's status as the symbol ... serving in-store coffee in ceramic mugs and having baristas write on cups with Sharpies.