We use URL shortening services so often these days we're seldom even aware of them. Until, that is, one of them fails. Today, one of the most popular of these, Bitly, stopped working for some users.

Is Bitly quietly becoming a platform company? The link cruncher rolled out Tuesday the Bitly Certified Partner Program with inaugural partners Percolate, Spredfast, Buffer, Sprinklr, IFTTT, Dynamic ...

The simple link-shortening service Bitly just got a major redesign. What started as a way to make long links short enough to fit into a tweet has evolved into a social link-sharing site. Bitly is ...

Bitly began in 2008 by solving a simple problem for consumers: Links were too long for Twitter’s 140-character limit. So it shortened them. As far as technical solutions go, building a link shortener ...

Known for saving tons of virtual space by shortening URLs, Bitly is now unwrapping the user data behind its compressed links. “We have got a lot of valuable data that we’re beginning to mine,” Bitly ...

You might think of Bitly simply as a service that shortens links for your Twitter feed. But to Hilary Mason, the company’s chief scientist, Bitly is building a fresh new way to know what’s going on in ...